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Don't risk another dime on ineffective
marketing.
Creating powerful marketing pieces is simple when
you team up with 23 of the most sought-after copywriters
and marketing experts in the world and discover...
How To Write Million Dollar Ads,
Sales Letters, And Web Marketing Pieces
Dear Friend,
Does every ad, sales letter,
and web-marketing piece you create produce the results you're
really after? Are they as profitable as you'd like them to
be?
Even if your ads and sales letters
are doing alright... even if you're squeezing out a few sales
on the Internet... wouldn't you like to increase your results
by as much as 9 times?
As spectacular as this might
sound, one of my clients did just that. Using what I'm about
to show you, he increased his profits by 917% (it's all documented
later in this letter). And many more of my clients increased
their profits by 300% or more.
How did they achieve such stellar
results? Actually, the answer is quite simple. If you want
to improve your sales and profits exponentially, the secret
to doing it is:
More Powerful Concepts And Copy
It's just that simple. Look,
I don't care how great your product is, how attractive your
art work may be, what list you're using, how inexpensively
you can reach thousands of prospects on the web, or how unique
any other component of your advertising might be.
The bottom line is this: if you
don't do an exceptional job of motivating your prospects to
take immediate action... if you bore them for one second...
if you confuse them... or don't do the strongest job possible
of closing them once you have their attention...
You're Cheating Yourself Out Of All The
Profits You Could Potentially Be Earning!
I'm sure you know from experience
that this is absolutely true. Haven't you run an ad or mailed
a sales letter you were sure would sell like crazy - only
to have it fail dismally?
I know this painful outcome is
all too familiar. Because a full 90% of my clients tell me
they've been through this.
Hold on. Maybe you're thinking,
"So what. This doesn't really apply to me. I do most
of my marketing on the Internet. And since it doesn't cost
me anything to advertise, everything I make is pure profit".
Unfortunately, that kind of mushy
thinking is killing your sales. While it's true that it doesn't
cost much to market on the Internet, the real problem is the
competition for customers is staggering.
There are millions of web sites
on the Internet! Which means you're in an all out war for
"share of mind". Just getting people to discover
your web site, much less pay any real attention to it, is
an enormous challenge.
Bottom line, ask yourself this
question: "If Internet marketing costs so little, how
come I'm not making more money with my web marketing?"
Because I know from what my clients tell me that the vast
majority of people marketing on the Internet are getting lukewarm
results at best.
In addition to reporting poor
response and results with their online and offline marketing,
my clients also tell me they wish they were much better copywriters.
Or they knew more about how to effectively judge and improve
the copy they get from their copywriters.
Here's How To Put An End To Poor Results
And Start Increasing Your Sales
And Profits Right Away
If you'd like to put an end to
the dismal results you've been getting... if you'd like to
be able to write the kind of copy that makes products disappear
off the shelves and sells services like crazy... if you'd
like to super-charge the performance of every ad, sales letter,
or web marketing piece you create, I've got good news for
you.
I've just completed a powerful
new course that will show you, step-by-step, everything you
need to know to craft the tightest, toughest copy imaginable.
Copy that sells and sells - and sells some more! It's called
the How To Write Million Dollar Ads, Sales Letters, And
Web Marketing Pieces.
This course is unlike anything
you've ever seen. Because I've teamed up with 22 of the most
sought-after copywriting and marketing experts in the country
to show you, step-by-step exactly how they created some of
their most successful marketing pieces.
Each of these experts gives you
a blow-by-blow account of precisely how they conceive and
create winning ads, sales letters, and web marketing pieces.
They reveal the secrets they
use to develop powerful hooks and strategies that drive winning
campaigns...
They track each piece, block
by block, and show you precisely how each block was created
to deliver maximum sales...
They leave no stone unturned,
and literally spill every inside secret you could ever want
for packing more selling power into every ad, sales letter
and web marketing piece you create.
Stop Risking Your Valuable Time, Effort,
And Money On Ineffective Marketing - Put
23 Leading Experts On Your Team And Watch Your Sales Soar
Why spin your wheels with weak,
ineffective concepts and copy? Marketing is much too time
consuming and expensive to risk getting poor results.
Now there's a better way. Because
now you can "team up" with 23 of the most successful
marketing experts in the world and use their inside secrets
to maximize the selling power of every ad, sales letter, and
web marketing piece you create.
Experts like Karen Anderson,
Don Bice, Bob Bly, Larry Chase, Marty Chenard, Declan Dunn,
T. Harv Eker, Randy Gage, Gary Halbert, Dr. Paul Hartunian,
Don Hauptman, Dan Kennedy, Dr. Audri Lanford, Dr. Jeffrey
Lant, Ted Nicholas, Mike Pavlish, Brad Petersen, Russ Phelps,
Murray Raphel, Bob Serling, Joe Vitale, Brian Voiles, and
Pamela Yellen.
I'm proud to announce a comprehensive
new resource that's packed with the proven strategies of these
leading experts. Each expert painstakingly lays out the complete
details of some of their most successful marketing campaigns
- space ads, direct mail campaigns, and Internet marketing.
They break each piece down block-by-block
and show you what they were thinking, the strategy that drives
the piece, and every last detail on how the piece was created.
Why is this so beneficial to you? Because I've learned from
many years of expensive trial and error that the fastest,
easiest, safest way to lock in success is to...
Model Someone Who Is Already Successful
But the problem is, you can't
just model anybody. Not if you want to ensure your own success.
You have to model the absolute cream of the crop - those experts
who have proven themselves over and over again the only place
where it really counts, in the market place.
That's what How To Write Million
Dollar Ads, Sales Letters, And Web Marketing Pieces gives
you. Access to the inside strategies and marketing secrets
of the top experts at creating space ads, direct mail campaigns,
and web marketing. Here's what you'll find in this powerful
resource:
Section 1: How To Write Million
Dollar Sales Copy
There are a lot of books on writing
copy. Some good, some completely useless. What makes this
section (and the entire book) so different than all the other
books on writing copy is this:
When I decided to create this
course, instead of basing it on what I thought should be in
a book on successful marketing and copywriting, I let my clients
tell me what would help them the most.
Here's what I discovered. My
clients told me they can recognize a good or even great ad
when they see one. But they don't know what makes it great.
And what they really wanted was to have a copywriter dissect
an ad, block by block, to show precisely what they were thinking
when they wrote every component.
And that's what makes this book
so different, so much more immediately useful than any other
book you've ever seen on creating hard-hitting marketing and
copy. Each piece is broken down to its finest detail so you
can model it right away in your own successful marketing campaigns.
However, in addition to these
"guided tours" of successful ads, sales letters,
and web marketing pieces, I've also included a special 65-page
guide to writing powerful copy. This will give you a foundation
for everything that follows. Here are the components you'll
find in this guide:
1. Lock in greater sales with these 4 Major
Selling Principles. Getting
your prospects and customers to
take the action you want is much easier
when you understand and apply these
4 powerful principles. Any one of
them can propel your sales to new
levels. Combined, they're unbeatable!
2. Increase the selling power of all your marketing
ad copy by creating
maximum response offers. I'll let
you in on a major secret. In today's
market, your offer makes or breaks
your success. Crafting a powerful,
highly profitable offer is easy
when you understand how. You'll get
comprehensive details on how to
do just that and start enjoying greater
sales volume right away.
3. Pump up your profits with my Maximum Response
Marketing Power
Formula. This is the 14-step
"recipe" I use to create all my own copy.
You'll get detailed, step-by-step
instructions for creating highly profitable
ads, sales letters, and web marketing
with minimum effort.
Next we move on to applying what
you've just learned. To immediately put this information to
practical use, you get complete annotated versions of some
of my most successful marketing pieces. This includes two
space ads, a postcard mailer, a sales letter, and a web-marketing
piece. Each block of each piece is numbered and explained,
block-by-block, in complete detail.
This "working tour"
of the five sales pieces leaves no stone unturned. You'll
see precisely how each piece was created, what structure was
used, and the logic behind each critical decision. More importantly,
you'll be able to take the lessons from each piece and apply
them to your own copy for maximum results.
By the way, earlier I told you
about a client who increased his profits by 917% using these
techniques. And many other clients who increased their sales
by 300% or more. They achieved these results just with the
strategies and techniques you get in Section 1. Here are the
results they reported in their own words:
"You immediately increased our profits on one project
by a very real 917%!"
Phil Kratzer, CEO
National Response Corporation
"Bob Serling's copy is always on target. He's never
failed to get results. In a way, I hate to let the secret
out, because I know that good news travels fast!"
Marla Covin, Senior Account Executive
Schroffel & Associates
"Bob Serling made copy changes for our catalog. The
results were phenomenal. When you consider how much money
Bob actually made for us, his services are one of the best
bargains I've ever come across."
Ray Melissa, President
Mailer's Software Catalog
"You increased our sales by a whopping 328%!"
Bruce Elliott, President
The Gold And Diamond Center
With those kind of results in
mind - just from Section 1 - let's take a look at how much
more you can expect to gain.
Section 2: The Headline Clinic
Powerful headlines are crucial
to the success of any marketing piece. Since you only have
a few seconds to seize your reader's attention and convince
them to keep reading your ad or sales letter, you'd better
be able to stop them in their tracks. So I've devoted an entire
section to making sure you have all the tools you'll ever
need to create successful headlines.
For this clinic, I'm joined by
Bob Bly, T. Harv Eker, Gary Halbert, Dan Kennedy, Ted Nicholas,
Brad Petersen, Joe Vitale, and Brian Voiles to show you everything
you need to create the kind of headlines that get optimum
results.
You'll discover what's crucial
to include in every headline, what to absolutely avoid, and
ethical ways to "swipe" winning headlines from other
ads and sales letters. When you're done with this section,
you'll be a master at creating headlines that sell much more
of what you have to offer.
Section 3: 20 Leading Experts Take You
On A Step-By-Step Tour
Of Some Of Their
Most Profitable Promotions
This section is packed with powerful
examples of ads, sales letters, and web marketing pieces that
have sold millions of dollars worth of products and services.
Each piece has proven itself many times over in the marketplace.
There is no textbook theory, no wishful thinking, no fluff
or filler. It's all hard-hitting, proven strategies and copy
you can start using today to create your own winning sales
pieces.
20 of the top marketing experts
in the country reveal their trade secrets for creating marketing
and copy that produces exceptional results. Each piece is
broken down block-by-block and numbered. Then each numbered
block is dissected and laid out in complete detail. You see
the strategy each expert used, the techniques, offers, guarantees,
risk reversals... and every other component that makes these
pieces produce such powerful results.
Nothing is left to the imagination.
By the time you're done with these guided tours, you'll have
all the tools you'll ever need for creating marketing that
produces substantial results. Take a look at what you get
in this innovative section:
-
Karen Anderson. How to use endorsed copy and offers to create an explosion
of sales on the Internet.
-
Don Bice. Inside
secrets of a sales letter that's pulled in steady profits
month after month for over 10 years. Plus a powerful sales
letter for a business opportunity.
-
Bob Bly. A sales
letter demonstrating how to sell technical workshops by
the master of business-to-business marketing.
-
Larry Chase. A powerful
press release that brought in thousands of subscribers to
Larry's online newsletter. This is a masterful example of
using the hook of a free service to drive a lot of traffic
to your web site.
-
Marty Chenard. How
to use postcard mailings and an ingeniously simple sampling
technique to win paid subscribers to a newsletter.
-
Declan Dunn. How
to sell a high-ticket product on the Internet. Declan obliterates
the myth that only low-cost items can be sold online.
-
Randy Gage. Randy's
powerful space ad that made his book on multi-level marketing
a best seller. Plus a sales letter that shows you how proper
bending of traditional marketing rules can produce exceptional
results.
-
Dr. Paul Hartunian. Secrets for creating low-cost inserts that produce impressive
profits. Paul reveals how to create a substantial six-figure
income with this simple technique.
-
Don Hauptman. Don
is known the world over for his classic headline and campaign
"Speak Spanish [French, German, etc.] Like a Diplomat!"
that sold tens of millions of dollars worth of language
courses. He shares a new space ad that's being used to sell
a famous information product.
-
Dan Kennedy. In this
spectacularly successful direct mail letter, Dan demonstrates
how the magic of the word "free" coupled with
an almost too-good-to-be-true offer moves a lot of product.
-
Dr. Audri Lanford. Does long copy sell? You bet it does. Discover how Audri
uses a 36-page "reportlet" to create a large volume
of sales.
-
Dr. Jeffrey Lant. No-holds-barred advice from a marketing legend on how to
make the Internet and e-mail marketing produce impressive
profits.
-
Ted Nicholas. The
latest space ad from the man who has sold over $200,000,000
worth of books through his mastery of creating compelling
space ads.
-
Mike Pavlish. Discover
the inside secrets of selling through magalogs, the format
all major newsletter publishers rely on to build huge volumes
of subscribers.
-
Brad Petersen. Here's
a problem everyone wishes they had. Brad explains the 2-page
space ad he created for a client that sold so many pool
cues, they couldn't produce enough product to fill all the
orders and had to stop running the ad!
-
Russ Phelps. Discover
the secrets of successful tear-sheet mailings by one of
the most successful copywriters in the country.
-
Murray Raphel. Marketing
legend Murray Raphel reveals a 1-page letter he created
that sold over 5000 copies of a hardcover book.
-
Joe Vitale. Master
copywriter Joe Vitale shows how he breaks all the rules
and uses a simple, 2-page letter to sell a $795 product.
Plus, he reveals his secret for creating "publicity
style copy" to make impressive sales with e-mail marketing.
-
Brian Voiles. How
a simple postcard mailing brings in a phenomenal $26.97
for every dollar invested in marketing.
-
Pamela Yellen. These
space ads focus on two-step "upgrade selling"
- using a free or low-cost report to identify prospects,
then selling them high-ticket items through the report.
A powerful weapon to add to your marketing arsenal.
Here's How Start Making All Your
Ads, Sales Letters And Web Marketing
Pieces Major Winners
The How To Write Million Dollar
Ads, Sales Letters, And Web Marketing Pieces course is
packed with everything I've just described above. You get
a massive manual (462 pages!) with all three sections:
1. How To Write Million Dollar
Sales Copy
2. The Headline Clinic
3. 20 Leading Experts Take
You On A Step-By-Step Tour Of
Some Of Their Most
Profitable Promotions
But that's just the start. For
this very special edition, I've also created 3 exceptional
bonuses. I'm doing everything I possibly can to make this
the ultimate package for your marketing and copywriting success.
Here are the bonuses and the advantages they give you:
BONUS #1: Inside Secrets To Marketing
On The Internet
This bonus consists of audiotape
interviews with three leading experts on Internet marketing
and copywriting. I was fortunate to be able to conduct separate
interviews with Dr. Audri Lanford, Joe Vitale, and Declan
Dunn on how to make all of your Internet marketing more profitable.
Here's just a portion of what
you'll get. The best ways to drive major traffic to your web
site... the single most important marketing method for succeeding
on the Internet... incredibly effective low-cost and no-cost
marketing techniques... how online copy differs from traditional
copy - if you don't follow some basic rules, you're wasting
your time and money... the best ways to structure an online
offer... hard facts on what sells and what doesn't sell online...
impressive success stories of companies you've never heard
of... common mistakes to avoid... how to cash in with affiliate
programs... what the future holds for Internet marketing...
and much, much more.
This 3-CD set will be priced
at $59 when it's sold on it's own. But it's yours free with
the Course.
BONUS #2: The 8 Key Secrets To Consistently Getting Tons
Of Free Publicity - And How To Use It To Send Your Sales Through
The Roof
Free publicity can be a powerful
tool for growing your business. Not just because it's free,
but for the tremendous credibility that comes with media coverage.
The good news is, getting all of the free publicity you need
is a game. The only problem is, the rules of the game haven't
been clearly stated - until now.
This bonus report will give you
a professional publicist's arsenal of tools for winning all
of the free publicity your business needs. You'll find out
how to create a simple, powerful publicity plan, what to do
to easily double or triple the amount of coverage you get,
and a wealth of hot tips and techniques for converting publicity
to increased sales.
This report normally sells for
$20. But it's yours free.
BONUS #3: A Special Interview With
Marketing Legend Ted Nicholas
If you've been around direct
marketing at all, Ted Nicholas' name is familiar to you. Ted's
success with space ads and direct mail is legendary. He has
single-handedly created campaigns that have sold over 200
million dollars worth of books for his company.
A few years ago, I had the pleasure
of interviewing Ted for an hour. The interview yielded a 21-page
report called, Ted Nicholas: Self-Publishing And Copywriting
Secrets. In this unique report, Ted shares the secrets of
succeeding in self-publishing. Not just as a primary business,
but also as a way of generating huge amounts of qualified
leads for your existing business.
Then Ted digs in and shares the
secrets he's used to create the copy that sold 200 million
dollars worth of his books. Some of the topics Ted covers
in great detail includes: inside information on creating riveting
headlines... the secret of writing hypnotic body copy... how
to price products for maximum sales... the secret of the "ultimate
benefit"... how to test your copy... and more. Quite
simply, Ted tells all!
If you want to profit from the
experience of one of the most successful direct marketers
ever, don't miss this riveting report. A bargain at it's normal
selling price of $20, it's yours free.
Now, you might expect to pay
in excess of $350 for How To Write Million Dollar Ads,
Sales Letters, And Web Marketing Pieces.
But I have good news for you.
I'm making it available for the extremely reasonable price
of just $177.00 $67.00 (Plus S&H).
I'll "Sweeten The Deal" Even
More - I Invite
You To Put All Of The Risk Entirely On Me
Now, in case you have any lingering
doubts whatsoever, I want to make it foolproof for you. You
see, I completely guarantee that the proven strategies and
techniques you get from 23 of the country's leading marketing
experts and copywriters will work for you.
So here's what I'd like you to do. Try this course for 60-days with no risk whatsoever. The risk is completely mine.
YOU HAVE OUR 60-DAY MONEY BACK GUARANTEE
Anytime within 60 days that you choose to return the package, you'll get a full refund. |
You can "test drive"
every strategy and technique of all 23 experts as many times
as you like. Prove to yourself that their wisdom makes a real
difference in your sales and profits. If you aren't completely
satisfied, I want you to ask for, and get, your money back.
That's how confident I am that
this breakthrough course will change forever the way you do
business and contribute mightily to your bottom line.
The truth is, you'll never have
to worry about a refund. Because once you start using these
ingenious, proven techniques and see the immediate increase
in your sales and profits, I'm betting it will be impossible
to get you to part with your copy of this powerful course.
If You Want To Get In On This Limited
Opportunity - You Need To Act Now!
If you're really serious about
increasing your sales and profits with as little effort as
possible, you can't wait. You need to take immediate action.
Don't wait. Order your copy of How To Write Million Dollar Ads, Sales Letters And Web
Marketing Pieces right now. That way you can get on a
fast track to increasing your sales and profits right away.
Sincerely,
Bob Serling
PS: Remember, the risk is entirely on me. You can use every strategy and technique of all 23 experts for 60-days and prove to yourself that they work as well as I've promised.
If you aren't satisfied, for any reason, just return the course for a prompt, full refund. You've got absolutely nothing to lose - and substantial sales and profits to gain


“How To Write Million Dollar Ads, Sales Letters And
Web Marketing Pieces”
By: Bob Serling
Suggested Retail Price: $177.00
Maximal Marketing Price: $67.00
(Plus S&H)
All Orders Are Shipped via UPS Within 24 Hours
(Except On Weekends)
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